You Are Destined to be Successful

You Are Destined to be Successful

It’s true. You are destined to be SUCCESSFUL – successful as a businessman or woman, a professional, a teacher or a nurse who cares for others or a mum who looks well after her children. YOU, the person who reads this post, are wonderfully made. You are beautiful. You are victorious. You are the light […]

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Do You Think Like an Employee or an Entrepreneur?

Many small business owners got their beginning as an employee. They worked for somebody else, they had a dream and believed that if they work hard their business will succeed. The issue is, if you’ve been an employee for years, it may be difficult to shake off the bonds of the employee mentality. If you’ve got […]

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The Thanksgiving Prayer that Brings Healing

Just recently my daughter was sick. She had a nasty tummy bug for nearly a week. I’ve prayed all sort of prayers believing that she will be instantly healed but she wasn’t. I was expecting that the next day she will wake up perfectly fine, but the next morning she was the same – weak, […]

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Who Am I & Who Are You?

I am unique and wonderfully made, I am loved, I am created with a purpose, I have the ability to produce wealth, I am strong, I am healed, I am forgiven, I am blessed, I am a child of God, I receive God’s grace. It’s not me who is saying this – it’s God’s Word, […]

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Thinking New Thoughts

One of the most difficult things for us humans to do is to think new thoughts. It is some of the hardest work you will ever do. It demands intentionality, persistence and a willingness to admit we need to change. One phrase I have found most helpful in life is this one: ‘if you keep […]

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Gratitude and Laughter Increase Your Confidence

I personally think the very first thing everyone should do is to look at themselves and see what they achieved so far before going into despair that they don’t have enough. “When you realize how much people have done for you and how much you have accomplished, you feel more confident”, wrote Susan Murphy in the […]

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7 Creative Ideas for an Effective Online Marketing Campaign for Your Non-Profit Organisation

Non-Profits need to be marketed just as much as any other group. You might not be selling designer handbags, but people need to want to help your cause just as much as they want to pamper themselves. Placing an adequate amount of emphasis on marketing your non-profit is the best way to lead you to […]

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How Technology Will Change Digital Marketing In 2018

Augmented Reality in the marketplace

We live in a digitized world where electronic gadgets run many aspects of our lives. This revolution in the way people do things affects the world of marketing as well. More specifically, businesses depend on digital marketing more than they do on traditional advertising. Most business owners are investing in LED and LCD signs. In fact, […]

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Why Is Good Branding Important for Your Business?

When you start your own business, it’s often challenging to get out of the minute details required to keep things moving and take a high-level view of the bigger picture. Focusing on building a brand, rather than just growing a business, often gets sacrificed as a result. While there are many small pieces to building […]

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How to Boost Customer Engagement With Proactive Customer Service

The best time to solve a problem is before you even have one. Preemptively addressing potential concerns of your customers, as well as offering help before help is ever needed, can keep customers coming back and reduce the rates of returns or refunds. Be more helpful than necessary – people will remember you for it, […]

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SnapChat and Instagram: The Transformation of Brand Marketing into Social Storytelling

Marketing has arguably experienced the greatest noticeable shift in its entire history, and Snapchat and Instagram are highly to blame. Today’s successful marketing is all about storytelling. It’s no longer about the products or solutions you’re selling, or all the bells and whistles your product provides that no other company can top. What makes memorable […]

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12 Best Tools for Social Media Management in 2018

Being organized in your marketing efforts is one of the keys to success in every business – so if you are not managing your social media profiles using a social media management tool and still doing everything manually, you are missing a lot! Tons of social media management tools exist nowadays to help you with […]

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How to Improve your Brand Identity in e-Commerce

Run an e-commerce website, but find it a challenge to reach a wider audience? It’s often the case that an amazing site, with fantastic services and products, will struggle to break through the glass ceiling and make it big in the online sphere. If you’re looking to improve your brand identity, there are a series […]

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Top 3 eCommerce Platforms – WooCommerce, EKM & Shopify

There are many eCommerce platforms but, in this blog post, I will focus on what I’ve tried or heard good feedback from other people I know – WooCommerce, EKM & Shopify. Before I will go into the details about features and prices, I want to make a clear distinction between the type of software you […]

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5 Visual Components to Make Customers Remember You

A brand is more than words. It’s more than a tagline, a unique and personable voice, and a consistent style. A brand is also visual. Images, colours, and even your font, all play a role in how your audience perceives you. Humans are visual beings. We often create an impression in our mind of a […]

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10 Steps to Successful Branding

One of the most important things you need to do in order to have a successful business is to create a brand around your name or your product. To come with the best name and logo, think about the physical representation of your business, but also the feeling that develops in people when talking about […]

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Digital Marketing Blog with Carmen Lascu – UK Blog Awards 2018 Finalist

My Digital Marketing Blog reached the final of UK Blog Awards 2018 for the ‘PR, Media, Marketing and Communications’ category. Out of the 4,000 entries and nominations that we’ve had – you are one of only 6 or 8 bloggers (depending on the category) to have got through” said the organisers in the email they sent it […]

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Digital Marketing Trends for 2018 – Customer is the King

The Digital Marketing world is constantly changing and the main trend of 2018 is providing outstanding customer experience using artificial intelligence, Internet-connected devices, content marketing, influencer marketing, live streaming, video marketing and augmented reality. The Digital Marketing Trends for 2018 are focused on the Customer – He is the King! For this article, I interviewed […]

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The Fire17 Conference set me on… fire

The Fire17 conference organised by Christ for Nations was a very beautiful and powerful encounter with Jesus for me and for other thousands of people that attended this event at ICC Auditorium in Excel London on 18th and 19th November. Both days were led more by the Holy Spirit than the evangelists’ notes which helped immensely […]

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How to Use Facebook Live to Build Your Brand or Following

Facebook Live is great for small businesses, as you don’t need a lot of expensive equipment to set it up. You can stream on Facebook Live using the camera in a smartphone. The other benefit is that because Facebook is pushing the service, it pushes the streaming videos to the top of your audience’s Newsfeed […]

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You Have Authority & Power

This may not sound right to you but it’s true. If you are a born-again person and accepted Jesus to live in you and send you the Holy Spirit then you have been given authority and power to heal the sick, cast the demons and declare good things on your life and other people’s lives. […]

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The Way To God is Through Jesus Christ

Jesus wants to give you more than eternal life. He wants to give you freedom, peace, health and the desires of your heart. Surrender to Him and let His Will be done into your life. You will see how your life will flourish when you follow Jesus and are led by the Holy Spirit.  “I […]

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Visual Branding for DIY Entrepreneurs

Visuals are everything. You may agree or disagree but it’s true, isn’t it? Simply observe the culture right now. We love seeing images and videos – whether it’s us in the photo or just another ‘satisfying video’ on YouTube. We can’t help but look at and watch them. And what catches our attention most are the […]

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Top 10 Bible Verses on Healing and Faith

God is good, He loves you, and I believe He wants to heal you. Do you believe this? God created you to dominate the world and not to let the world dominate you. Encountering God’s love made a significant impact in my life and I would love you to experience this and more. As I […]

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God Wants You To Be Happy!

“Love, joy, peace, forbearance, kindness, goodness, faithfulness, gentleness and self-control” is what God wants to give you. These are the fruits of the Holy Spirit as the Bible mentions in Galatians 5:22-23. For me, personally, this means happiness. Happiness Means ‘Good Spirit’ If you are not yet a Christian or don’t believe in the Holy Spirit, let’s have […]

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What is The Bible’s Role in Your Life?

The Bible is fascinating. There are so many good things to learn and apply in all the aspects of our lives – health, finances, marriage, parenting, relationship with God and with other people and much more. The Bible is about what Jesus had done for you, God’s promises and His Kingdom and what to do […]

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If You Have Faith, Nothing Will Be Impossible For You

By God’s grace, we receive salvation through faith and I believe through faith we also receive healing, peace and whatever we pray for in the name of Jesus Christ. In Ephesians 2:8-10 Paul says “by grace you have been saved, through faith — and this is not from yourselves, it is the gift of God— not […]

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BeLive.Tv Review

If you haven’t used Facebook Live before or you have used it on your mobile but you are looking for a solution to “Go Live” from your desktop, BeLive.Tv is worth trying. Carly Richards, a great business coach who wrote the guest post “Why Small Businesses Should Use Facebook Live“, is using it and shares her experience here. […]

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My Story as a Foreigner in the UK, Before and After I Met Jesus

This is my story. Almost six years ago I was an immigrant trying to integrate into a country where I have never been before. I knew English but what I learned in school was very different to what I found here. God was with me all the time even if I didn’t know. He loved me […]

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Social Media Rules for Your Favourite Social Media

Like Sushmita Thakare Jain promised last time, today it is all about Social Media Rules for your favourite social media networks! Her blog posts are always full of useful information and this one contains some practical recommendations for social media in general and for the main six social networks in particular – Twitter, Facebook, LinkedIn, […]

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The Ultimate Cheat Sheet On Social Media

Sushmita Thakare Jain, a successful business owner and blogger from India, who previously wrote “Eight Myths About Social Media Marketing“, shares with you The Ultimate Cheat Sheet On Social Media. Learn about content creation, customer communications and personal branding.    Hello Readers, How are you all? Firstly, would like to thank you all for the response […]

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You Need More Than Just Positive Thinking to Live a Happy Life. You Need God.

Since the moment I have seen the film “The Secret” and I studied all the teachers from the film and many others in the recent years, I had a desire – to discover how this thing works and to help other people who go through difficult situations. I didn’t have the courage to start life […]

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How Visual Content Can Transform Your Brand [And Your Bottom Line]

The power of visual content doesn’t just mean utilising more images. It means looking at all aspects of visual branding. Read this guest post by Matt Press, an experienced copywriter who has written words for some of the UK’s biggest brands, such as Sky, Three and Vodafone. He’s now on a mission to simplify SEO […]

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What is Influencer Marketing and How to Find the Best Influencers

More and more businesses started to use influencer marketing to promote their business but many of them don’t get the results they hope for because they don’t use the right influencers. Find out what is influencer marketing, how you can find your influencers, why you should include influencer marketing in your marketing strategy and much more. […]

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How to Manage Social Media Like a Pro

Social Media Management is hard work and I can understand why. You are a business owner, a sole entrepreneur or with a micro-business, who wants to focus on running his business. There are many like you. Social Media is usually left behind, in the land of “Maybe”. You know you should do it, but you […]

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Eight Myths About Social Media Marketing!

What do you know about Social Media and Social Media Marketing? Sushmita Thakare Jain, a successful business owner and blogger from India, explains in this post some of the Social Media Marketing Myths you may… or you may not have heard of.  What is Social Media? As per Wikipedia, Social media are computer-mediated technologies that allow the […]

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Top 3 Social Media Trends That Will Change Your Business in 2017

Using social media to drive brand engagement is nothing new. But how do you make sure your brand is keeping up with the evolving trends to survive in today’s competitive market? This blog post explores the social media trends that will dominate 2017. From virtual reality technology to the proliferation of artificial intelligence in the […]

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How I Became Finalist of UK Blog Awards and Top 10 Social Media Blogs 2017 organised by Social Media Examiner

This year couldn’t start any better. On 2nd of January, I found out that my Social Media Blog is Finalist of UK Blog Awards 2017, the most important contest of this type in the UK, and a few days ago Social Media Examiner published the list with 20 finalists for Top 10 Social Media Blogs 2017 […]

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Three Reasons Why Every Business Should Start Blogging

Blogging will benefit your business in three ways: to have fresh and valuable content to share on social media, to help you build authority and for SEO. Frequently edited and updated sites receive higher ranking in search engines than those that have not been looked at by the owners for ages. The best thing you […]

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Why Small Businesses Should Use Facebook Live

Facebook Live is a live video streaming service that lets anyone broadcast live videos from their mobile straight to their Facebook News Feed. Since its launch, it has been a major resource to online marketers and small businesses. This is an awesome way for small businesses to use the power of live video to communicate their brand […]

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10 Techniques You Need to Increase Brand Awareness on Social Media

Increasing Brand Awareness must be in the centre of your Social Media Strategy. No matter who you are, where you are and what you sell, you must give a considerable attention to increasing your online brand awareness. Any business should have an online presence, this is not just for global companies. Even if you trade local, […]

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Six Steps to Create a Successful Social Media Strategy

If you want to be successful online, you must have a Social Media Strategy. Don’t let your prospects and current customers forget you. Be present along with their customer journey from the moment you build brand awareness to the entire buying process and after. When it comes to reaching a wider target audience, Social Media […]

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Top 10 Digital Marketing Influencers to Follow on Twitter

If you are new to online marketing or just want to learn more, these are the Digital Marketing Influencers you must follow on Twitter. They are experienced people that usually share useful information about social media, SEO, email marketing, blogging and much more. Some of them have their own business, published a few books and specialised articles on their blogs […]

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10 Ways to Use Facebook to Increase Web Traffic and Engagement

Having a Facebook Page is not enough. You must use different techniques to make people visit and like your page, but also get them interested in your content so they can like, share and click on the web links included in the posts. Facebook Groups are very powerful to generate traffic and engagement, but make […]

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Get More Customers With Social Media Marketing

Social Media Marketing is the best way to promote your business and gain a large number of loyal customers. If you are a business owner, it is very important that you learn to market with social media. Here are a few tips I want to share with you. Be aware of the content that you […]

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My Social Media Blog is Finalist of UK Blog Awards 2017

Thank you to everyone who voted Social Media Blog for UK Blog Awards 2017. I am in the Final 8 for the category “Pr, Media, Marketing And Communications” I had some amazing achievements in 2016 and I promise to offer you more useful social media tips in 2017. My vision is to create a well-known online learning […]

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How to Create a Successful Social Media Campaign on a Budget

Guest Post by Paige Arnof-Fenn, Founder & CEO of Mavens & Moguls, a strategic-marketing consulting company based in multiple locations in the United States. The business is also present in Europe, Canada and Asia.   I got my first job in marketing in 1990 and back then marketing was mostly consisted of traditional print, television, radio and outdoor […]

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Top 2 Social Media Trends for 2017 – Live Streaming & Virtual Reality

Social Media in 2017 is expected to be better than ever before, with many advanced technologies imported and adapted. From the research I made for my latest book published just before Christmas, the main two predictions for the next year are: Live Streaming  Virtual Reality 2017 is going to be the year when everything will go viral […]

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Social Media Trends for 2017

My latest book “Social Media Trends for 2017: 25 Influencers & Social Media Experts from UK, USA, and Australia Shared Their Predictions” was released today, 21st December 2016, on Amazon. Available in Kindle Edition and Paperback.  “Social Media Trends for 2017″: Social Media Trends for 2017   Social Media keeps evolving, with the major platforms responding […]

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Blogging for Business

Blogging for Business is a great way to show your expertise and build up your Expert profile. It will also help your SEO by providing fresh content regularly. Find out in this blog post why you should use WordPress, what plugins you need and how to choose the best hosting provider. I love WordPress. I […]

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Easy To Use Tips To Boost Your Social Media Marketing

Social Media Marketing is one marketing channel where, if you are not an expert, you can learn as you go along. Study what other people do, learn from their experience, read eBooks, attend online courses and local events near you. Social Media is changing continuously and, if your business is on social media, you must […]

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Storytelling on Social Media in 2017

Storytelling can bring excellent results to any business – small or large, in the food industry, fashion or any other industry. The best formula to achieve excellent results in business is to include Storytelling and Call to Action in the Social Media Marketing Strategy. We all have a story to share and this is what large companies have […]

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Vote Social Media Blog for UK Blog Awards 2017!

Vote Social Media Blog for UK Blog Awards! On my Blog you will discover useful Social Media Tips, eBooks and Online Training to improve your Social Media Skills. Blog Overview In today’s market where 70% of the population is active on at least one social network, it is very important for your business to be where […]

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How To Increase Social Media Engagement

Social Media Engagement is the key to a successful campaign and there are a few aspects that you should take into account when you create your Social Media Strategy and your content. The main goal of Social Media Marketing is to produce content that users will share with their social network to help a company increase […]

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5 Techniques To Kickstart Your Social Media Marketing Strategy

Do you have a website to market a business or product? If you have one, it is crucial to use social media to drive traffic to your website, increase brand awareness, engage with potential customers and make them trust you enough to consider buying your services or products. If you are active on social media […]

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Social Media Marketing Ideas To Make Your Business Stand Out

Social Media can make or break a business so you must choose carefully where you want to be and how you want to present yourself. Social Media Marketing can be extremely effective if you used it right. It can make a huge difference in the amount of traffic your website gets, as well as finding new […]

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Top 5 Tips To Make People Read Your Content

How long do your visitors stay on your website? Everyone is looking for information and if your visitors can’t find what they need in less than a minute they will go away. You must write smart content to grab your visitors’ attention from the beginning. If you have a website or a blog, you should know that […]

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10 Steps To Use LinkedIn For Business

With 450 million users reported in the second quarter of this year, LinkedIn is the best business-oriented social networking platform, great for professionals and B2B. Find out from this blog post how to use LinkedIn for Business. Create a professional and attractive LinkedIn Profile. Make your expertise clear in the headline, add a profile photo (people buy from […]

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5 Steps to Create a Social Media Friendly Website

Find out how to create a Social Media friendly website, how you can optimise your website, why and how you can add Social Media Buttons to your website. Social Media is powerful if you use it properly and this requires more than just having accounts on various platforms. Is your website Social Media Friendly? Do […]

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How To Get an Event Hashtag in Twitter Trends – Social Media Partner CASE STUDY

I am delighted to have supported the Digital Marketing Summit in Southampton, as their Social Media Partner. It was a fantastic event, with more than 130 attendees that learned about digital marketing, seo, paid media, social media, artificial intelligence and many more interesting subjects.   Second position in Twitter Trends After supporting the event managing […]

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Top 7 The Best Social Media Networks for Your Business

Social Media is one of the best marketing channels that every business should explore. It will help you build relationships, target prospects, for customer service, get media coverage, generate traffic and increase sales. There are more than 2.3 billion active social media users worldwide, so if your business is not on social media you are missing a […]

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The UK’s Leading Digital Marketing Experts are coming to Southampton

Digital Marketing Summit will bring the UK’s Leading Experts to Southampton, on Thursday, 27th October. 18 speakers will share their knowledge in social media, PPC, SEO, Web, Mobile, e_Commerce and more to other marketers and business owners attending the event, organised by Eventz.Digital in partnership with Google. There are 16 Key-note presentations and 4 Boot camp events planned at Digital Marketing […]

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How To Use Twitter Lists to Engage Your Audience Successfully!

If your business is on Twitter you must include Twitter Lists in your Social Media Strategy. This will help you engage with your customers successfully. You may have heard about Twitter Lists but you are not using them thinking it’s just a waste of time. Let me tell you that once you’re getting used to […]

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How Corporate Storytelling Creates A Connection Between Customers and Brands

Let’s face it – people love stories. From those childhood memories of being soothed to sleep with tales of dragons and distant adventures, to the books we read during our spare time, and the television shows we can’t bear to miss – stories pervade every aspect of our life. Since our ancestors first began to […]

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How to Create a Successful Social Media Strategy

If you’re reading this, you probably already know that your company should be on social media. Let’s face it, whether you like it or not, it’s hard to ignore the great power of social media. This digital world became a part of our everyday lives and if you use it to your advantage it can […]

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A Successful Business Starts with an Open-Minded Leader

Zak Edwards’ drive, vision and compassion have pulled Prezzybox.com through tough times during the recession, as he has developed a multi-million business from the beginnings of a barely furnished, borrowed office with not even a phone to hand, to the vibrant, fun and successful company that it is today. He is using Facebook, Twitter, Instagram and YouTube to promote […]

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The Social Media Power Trio – Facebook, LinkedIn, Twitter

With more than 2.3 billion active social media users worldwide, Social Media is a Powerful Marketing Channel that shouldn’t be ignored. Facebook, LinkedIn and Twitter remain the most important social media networks that will help you promote your business and engage with your customers. Make sure you add value to your content by giving free recommendation. Find out […]

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Create “Buyer Personas” for Social Media Marketing

Creating “Buyer Personas” is the key to a Successful Social Media Marketing Campaign. You have to understand who are your customers, what are their needs and where are they searching for information. This will help you tailor your messages to the right audience. To have a successful campaign it is essential to have a clear vision […]

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How to Stand Out of the Crowd on Twitter

Twitter is all about sharing useful information and networking but with 9,000 tweets per second how are you going to stand out of the crowd? Some people may say that it’s easy to manage a Business Twitter account and write some tweets about your business but Twitter is more than this – you have to […]

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Storytelling, A New Trend in Business

Business Storytelling

We are living in a world where cold calling and self promotion are no longer working and we need to find new ways to promote your business and attract customers. I am sure majority of you are like me – switching the TV channels when there is an Advert but watching a documentary when they present an interesting […]

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Top 5 The Best Social Media Management Applications

Twitter

Twitter, Facebook, Pinterest, Instagram… there are so many social networks that you can use to engage with your customers and promote your brand but you can end up spending hours tweeting, sharing, liking and following others instead of focusing on your business. And this is crucial especially if you are a self-published author, a self […]

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10 Steps to Master Your Twitter Account – Best seller in ‘Social Networks’ on Amazon

10 Steps to Master Your Twitter Account: Become a Twitter Expert

My eBook ’10 Steps to Master Your Twitter Account: Become a Twitter Expert’ was ranked #1  in ‘Social Networks’ and #3 in ‘E-Commerce’ in Top 100 Free. This eBook is based on countless hours of research and my personal experience in helping a brand new Twitter account for a start-up business to attract 1,000 followers in less […]

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New eBook Released on Amazon – 10 Steps to Master Your Twitter Account: Become a Twitter Expert

This new eBook will show you how a tweet can improve your business Do you have a small business and you don’t know where to promote it for free? Go on Twitter. This social media platform can seem challenging for new users but help has arrived in the form of a new eBook from Carmen Lascu: […]

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How Do Hashtags Work

There are 9,000 tweets per second. The key question is how do you stand out? Use hashtags! Don’t you know what they are? Hashtags are keywords with  ‘#’ in front of them. When you add a ‘#’ in front of a word (or acronym) on Twitter – a link is automatically created. This is called a hashtag. When you […]

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Tweet Content Ideas

Content is the King, especially on Twitter where you only have 140 characters to deliver your message. Before you write a tweet, ask yourself what kind of information your audience wants to see. Here are some suggestions: Learn the types of content that appeal to and engage your followers. Provide value with weekly or daily […]

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Stand Out Of The Crowd With A Powerful Biography

Make the best first impression on Twitter. Don’t leave the bio section blank. Explain who you are and what you do. “Sell” yourself. Treat it as a business card. Your profile should be succinct and engaging. A good Twitter profile is crucial for attracting, maintaining and retaining followers. This is the landing page which can determine […]

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Goal Setting Is The Key To Success

Goal Setting

“People who have goals succeed because they know where they’re going. It’s that simple.” ― Earl Nightingale, How to Completely Change Your Life in 30 Seconds When you set up your goals think what impact your goals are going to make in your life. If you want money,  10% increase in your income won’t bring massive […]

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“Because of You I Didn’t Give Up”

I want to inspire people. I want someone to look at me and say “Because of You I didn’t give up”   I want my blog to empower you, to make you feel better, to show you that you can achieve everything you want in life and in business if you trust God

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